Does Targeting Age Groups in Swing States Make Sense? -- Political Wire

Does Targeting Age Groups in Swing States Make Sense?

Michael Barone has some interesting analysis on whether Sen. Barack Obama should target swing states with large under 30 year old populations. He concludes "the pickings are a little slim for the Obama campaign: among the states with unusually high percentages of under-30s, only North Dakota (3 electoral votes) and New Mexico (5 electoral votes) are likely to be target states."

As for a strategy of Sen. John McCain focusing on states with large numbers of over 60 years old voters, Barone concludes there are many more targets: Florida (27 electoral votes), Pennsylvania (21 electoral votes), Iowa (7 electoral votes), South Dakota (3 electoral votes), Montana (3 electoral votes), and North Dakota (3 electoral votes). The caveat, of course, is that over-60 voters already turn out to vote in decent numbers, so there's not likely as much to gain.

July 22, 2008

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Taegan D. Goddard is the creator of Political Wire, a political column updated around the clock with the most interesting news, buzz and commentary.

Goddard is also co-author of You Won - Now What? (Scribner, 1998), a political management book hailed by prominent journalists and politicians from both parties. In addition, Goddard's essays on politics and public policy have appeared in dozens of newspapers across the country, including the Washington Post, USA Today, Boston Globe, San Francisco Chronicle, Chicago Tribune, Philadelphia Inquirer and Christian Science Monitor.

This is a personal site and does not necessarily reflect the views of any company, political campaign or advocacy group.

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